Autotether & FIsh Aid

[autotether]

For more information:

Brian Johnston (678) 779-2305

Brian@bonefishcommunications.com

Lenny Mazzotti (860) 977-0560

Lenny@autotether.com

For Immediate Release

Autotether Named as Sponsor of Gulf Coast Benefit Concert

Fish Aid Music Festival to Benefit Gulf Coast Recovery

Chester, Ct., January 4, 2011 – Autotether, Inc., creator of the boating industry’s first wireless kill switch, today announced its sponsorship of Fish Aid Music Festival, a concert to benefit the Gulf Coast’s devastated fisheries and wetlands.

In support of the benefit, Autotether plans to donate five percent of online sales to customers using the discount code “AID-5.” Additionally, customers purchasing Autotether products online and using same code will receive a five percent discount on purchases made between January 1 and March 31, 2011.

“The Gulf Coast is still suffering from the devastation brought on by last year’s unprecedented environmental disaster,” said Lenny Mazzotti, National Sales Manager, Autotether. “It’s incumbent upon the boating and fishing industries to do everything in our collective power to support the recovery and rehabilitation of the region, and we’re thrilled to be part of the Fish Aid Music Festival.”

Fish Aid Music Festival

Scheduled for Saturday, March 12, 2011, Fish Aid Music Festival is a benefit music concert to support the recovery and restoration of the Louisiana coast, Saint Bernard Parish, La., and beyond. Still reeling from the effects of Hurricane Katrina, the Gulf Coast continues to suffer in the aftermath of the Deep Water Horizon oil spill, the effects of which have devastated regional fisheries and wetlands.

Fish Aid Music Festival will raise funds through corporate sponsorships, ticket sales, and vending, as well as through public and private donations. Proceeds from the event will go directly to the recovery and restoration efforts currently underway along the Gulf Coast. A headline act for the concert will be named shortly, as will additional entertainers. Fish Aid Music Festival enjoys the endorsement of Louisiana Governor Bobby Jindal, as well as St. Bernard Parish President Craig P. Taffaro, Jr., who will provide resources, infrastructure, and budgetary support to the event.

Autotether: Freedom to Fish

Falling overboard is the leading cause of death among boaters and anglers alike, and the technology designed to keep boaters safe in these instances has not been updated for over sixty years: until now. Autotether’s Wireless Lanyard and “Screamer” Wireless Alarm Systems set a new standard for on-water safety through the innovative use of radio frequency (RF) technology, which allows the company’s products to offer wireless kill switch activation and man overboard (MOB) indication. Autotether’s Wireless Lanyard System clips directly to a boat’s ignition kill switch, and uses RF technology to immediately shut off power to the engine if an operator is thrown overboard. The system’s receiver is also capable of tracking up to four passengers (including kids and pets) via small wireless sensors. Installation is simple and requires no wiring or drilling, and power is supplied by a small bank of AAA batteries.

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Editor’s Note:

Information regarding Autotether products is available at www.autotether.com.

Information regarding Fish Aid Music Festival is available at www.fish-aid.com.

For Autotether product inquiries or sales information, please call (888) 593-4181.

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